If you do fall under the latter, we recommend reading our desktop ad blocking article. Percentage of mobile vs desktop traffic If your company makes mobile app games, you'll obviously be more affected than a desktop-focused site.How much do mobile ad blockers decrease my revenue? ![]() (The banner ad at top is blocked, leaving an empty space)Īccording to Blockthrough, mobile ad block usage rates are high - at 527 million, well above desktop's 236 million.
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